On The Stage blog

High-Impact Tasks Every Performing Arts Organization Should Automate

OTS shows how automation can simplify theatre production workflows, streamline patron communication, and strengthen audience relationships.

marketing

5 Presale Strategies for Your Next Production

Presales are one of the most powerful tools for any theatre production on the market. If you need ticketing ideas, On The Stage can help.

marketing

Tech That Takes the Stage: Digital Tools to Simplify Your Next Production

On The Stage presents the must-have tech features and digital tools that will simplify your theatre's productions and sell more tickets.

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The Psychology of Ticket Pricing: Why Patrons Choose What They Buy

Harness ticket pricing psychology to boost revenue, build trust, and deepen patron satisfaction for your theatre with On The Stage.

ticketing

Theatre Marketing: How to Modernize Your Strategy From Posters to Posts

With smart planning and the right tools, you’ll be able to modernize your theatre’s marketing approach without losing your brand identity.

marketing

Why Marketing Matters More Than Ever for Performing Arts Organizations

On The Stage explores how performing arts groups can use strategic marketing to grow audiences and improve campaigns.

marketing

4 Strategies to Attract the Next Generation of Theatre-Goers

By engaging younger audiences, you can create a pipeline of new loyal patrons. On The Stage offers strategies to attract the next generation.

ticketing

5 Key Email Metrics Every Organization Should Track (And What They Mean)

On The Stage has five email marketing metrics every theatre organization should keep an eye on, and what they actually mean for your success.

marketing

Introducing the OTS Email Marketing Suite

Compose, schedule, and send beautiful emails to any audience segment to engage patrons, boost marketing effectiveness, and unify workflows.

ticketing