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On The Stage blog
Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.
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5 Theatre Workshops You Can Host to Grow Your Program
If you’re looking to hone your skills, raise funds, and add new members, hosting a theatre workshop is a great way to do all that and more.
fundraising
The Art of Bundling Tickets to Encourage Year-Round Engagement
On The Stage explores how ticket bundling adds value for patrons, attracts more guests, and helps to pad your bottom line.
ticketing
Last-Minute Ticket Sales: Leveraging Promo Codes for a Packed House
On The Stage presents a few savvy strategies as they relate to promo codes, as well as a few ways to market them successfully.
ticketing
Turn One-Time Attendees into Season Ticket Holders
Season ticketing is a crucial part of theatre ticketing. On The Stage explores several strategies for enticing and retaining loyal patrons.
ticketing
How to Effectively Boost Ticket Sales with Promo Codes
On The Stage presents a few benefits of discount and promo codes, plus some best practices to help you give your ticket sales an extra boost.
ticketing
8 Best Practices to Engage Your Patrons Before the Show
Patron engagement before the show is crucial to the success of your theatre. On The Stage offers a few ways to do just that!
ticketing
Theatre Marketing Budget: Where to Invest for Maximum Impact
Marketing should be a significant part of your yearly budget; but where should you invest that money? On The Stage offers tips.
ticketing
Crafting Your Show Program: A Step-by-Step Guide
On The Stage offers a step-by-step guide to creating a high-quality show program for your theatre showcase.
production
Stage Meets Business: Crafting Win-Win Sponsorships for Theatre
On The Stage highlights the essential strategies for creating win-win sponsorships that benefit both parties in the theatre world.
production
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