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Boost Attendance and Participation with a Student Marketing Team

Let’s get into marketing – the many ways in which you can ensure people know your brand, see your content, and engage with your...


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Tags: school theatre, production, resources,

Planning Your Theatre Program for This School Year

When your students begin filing into class for another school year, that means it’s also time to map out your theatre programming...


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Engaging Feeder Schools & Building Your Theatre Program

Any great theatremaker is always thinking a few steps ahead when it comes to the success of their program. One of the many ways...


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8 Insider Marketing Tips for Community Theatres

A great marketing strategy can take your theatre program from good to great or great to downright spectacular. But sometimes,...


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Tags: production, resources, how-to,

Guide to Selecting Titles for Next Season

With fall just around the corner, it’s time to start making your show selections for the next theatrical season. But before you...


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How to get use out of an expensive set piece for every single show

You know the phrase: “Waste not, want not.” This is true on theatre sets, especially when it comes to large and expensive set...


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Tags: school theatre, production, how-to

Understanding and Measuring Audience Engagement

Ahh, ‘engagement.’ It’s a word you’ve likely heard numerous times as it relates to social media, marketing, and growing a strong...


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6 Sources for Original Theatre Content

If you find yourself in the all-too-common situation of stretching your theatre budget to its maximum capacity, it might benefit...


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7 Ways to Promote Your Next Show

So you’ve worked your hardest to create a top-of-the-line production, but aren’t sure how to get the word out. Remember that ...


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On The Stage’s Top 10 Productions of 2022 … So Far

Even if you can believe it, 2022 is halfway over, and a lot of great theatre has been produced along the way. On The Stage has...


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Tags: resources, how-to