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On The Stage blog

Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.

249 Results

Improved Patron Management & Donation Tracking

Improved Patron Management & Donation Tracking

Organize patron data, track donations more clearly, and support your box office with new patron management, householding, and donation tracking tools in On The Stage.

fundraising

The Hidden Power of Patron Data You’re Probably Ignoring

The Hidden Power of Patron Data You’re Probably Ignoring

On The Stage explores how data can help expand your audience relationships, and how to adapt a data-driven approach.

marketing

How to Optimize Your Show Site for 2026

How to Optimize Your Show Site for 2026

On The Stage offers actionable ways to drive more patrons to your ticketing website, and decrease their drop-off at checkout.

marketing

Supporting Young Performers: Boosting Student Engagement in the New Year

Supporting Young Performers: Boosting Student Engagement in the New Year

On The Stage offers ways for theatre educators to create a strong classroom culture and boost student engagement in the arts.

Blog

7 Tips to Create a Welcoming Experience for First-Time Patrons

7 Tips to Create a Welcoming Experience for First-Time Patrons

These box office tips are for practical and scalable ways to make first-time patrons feel comfortable and excited to visit your theatre.

marketing

9 Things to Include in Your Patron Newsletter

9 Things to Include in Your Patron Newsletter

If you’re trying to turn casual patrons into passionate supporters, On The Stage presents nine things you need in your patron newsletter.

Blog

6 Things Patrons Expect From Your Organization’s Digital Experience

6 Things Patrons Expect From Your Organization’s Digital Experience

A seamless, engaging online presence with On The Stage can make the difference between a first-time visitor and a lifelong supporter.

production

Why Now Is the Perfect Time to Rethink Your Ticketing Strategy

Why Now Is the Perfect Time to Rethink Your Ticketing Strategy

If your current ticketing system feels clunky or expensive, this is the time to invest in a better solution, and On The Stage can help.

ticketing

OTS Plays: Keep Your Audience Engaged, Automatically

OTS Plays: Keep Your Audience Engaged, Automatically

Automatically deliver the right message to the right patron at the right time with OTS Plays.

marketing