On The Stage blog

Beyond the Logo: Branding Tips for Performing Arts Organizations

On The Stage explores how performing arts organizations can strengthen their branding across every audience touchpoint, drive ticket sales, fundraising, and more.

marketing

High-Impact Tasks Every Performing Arts Organization Should Automate

OTS shows how automation can simplify theatre production workflows, streamline patron communication, and strengthen audience relationships.

marketing

How Many Clicks? How Streamlining Your Ticketing Process Increases Sales

On The Stage explores why simplifying your ticketing process matters, common pain points, and how to create a seamless experience.

ticketing

Who Gets Comped? Building a “Comps” Strategy That Works

If you want to get on top of your complimentary ticketing strategy, OTS offers practical tips for creating a system that truly works.

ticketing

Mid-Semester Slump: 14 Games and Activities to Re-Engage Your Students

If you’re hoping to raise the energy in your class, On The Stage offers 14 theatre-inspired games and activities to help out.

school theatre

5 Presale Strategies for Your Next Production

Presales are one of the most powerful tools for any theatre production on the market. If you need ticketing ideas, On The Stage can help.

marketing

Spooky Season, Sold-Out Shows: Halloween Marketing Ideas for the Performing Arts

On The Stage offers spooky Halloween marketing strategies to grow your audience, and make the most of our marketing tools.

Blog

Tech That Takes the Stage: Digital Tools to Simplify Your Next Production

On The Stage presents the must-have tech features and digital tools that will simplify your theatre's productions and sell more tickets.

fundraising

The Psychology of Ticket Pricing: Why Patrons Choose What They Buy

Harness ticket pricing psychology to boost revenue, build trust, and deepen patron satisfaction for your theatre with On The Stage.

ticketing