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On The Stage blog
Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.
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7 Tips to Creating a More Inclusive Theatre
Creating safe spaces for people to express themselves is paramount; Here are seven tips to create a more inclusive theatre experience for all.
production
5 Proven Strategies to Reach New Audiences Where They Are
Finding new patrons for your theatre can be a tough task, but these several strategies that can help you reach and retain new audiences.
ticketing
Beginner's Guide to Theatre Marketing
A multi-pronged approach to theatre marketing will reap the most benefits. Our Beginner’s Guide to Theatre Marketing is here to help.
marketing
9 Innovative Marketing Strategies for Dance Studios
Check out these fresh marketing strategies to consider this fall and ensure your dance studio gets the publicity it deserves
marketing
How to Create Meaningful Theatrical Experience in Any Space
Explore nontraditional theatre spaces to consider for your next showcase, as well as ways to create meaningful experiences for your patrons.
Patron Engagement
10 Proven Social Media Strategies for Theatres
Social media allows us to connect, share, and generate revenue. Explore a few of the strategies you should enact for your theatre.
fundraising
Collecting Actionable Insights: Designing Theatre Surveys That Matter
Explore the benefits of theatre surveys, along with who, when, and what to ask, actionable goals to strive for, and insights you can gather.
marketing
Engaging Millennials and Gen Z: Adapting Your Theatre Marketing Strategies
Explores the key differences between Millennials and Generation Z, and how to adapt and perfect your marketing strategies to appeal to both.
ticketing
Effective Email Marketing Campaigns for Theatre Companies
Without robust email marketing efforts, your show won’t be seen. Explore the benefits of theatre marketing campaigns, and how to enact them.
ticketing
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