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On The Stage blog
Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.
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The Art of Bundling Tickets to Encourage Year-Round Engagement
On The Stage explores how ticket bundling adds value for patrons, attracts more guests, and helps to pad your bottom line.
ticketing
Last-Minute Ticket Sales: Leveraging Promo Codes for a Packed House
On The Stage presents a few savvy strategies as they relate to promo codes, as well as a few ways to market them successfully.
ticketing
Box Office Efficiency: Tips for a Stress-Free Operation
On The Stage explains why you should be professionalizing your theatre box office operations, and how to do it.
ticketing
Turn One-Time Attendees into Season Ticket Holders
Season ticketing is a crucial part of theatre ticketing. On The Stage explores several strategies for enticing and retaining loyal patrons.
ticketing
How to Effectively Boost Ticket Sales with Promo Codes
On The Stage presents a few benefits of discount and promo codes, plus some best practices to help you give your ticket sales an extra boost.
ticketing
8 Best Practices to Engage Your Patrons Before the Show
Patron engagement before the show is crucial to the success of your theatre. On The Stage offers a few ways to do just that!
ticketing
Theatre Marketing Budget: Where to Invest for Maximum Impact
Marketing should be a significant part of your yearly budget; but where should you invest that money? On The Stage offers tips.
ticketing
6 Technology Trends for Theatres in 2023
On The Stage explores six theatre technology upgrades you should be making for your program - from ticketing and lighting, to sound and more.
ticketing
Personalized Patron Experiences: Building a Loyal Audience
On The Stage presents a few key ways to build a loyal audience and keep patrons engaged with personalized patron experiences.
ticketing
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