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On The Stage blog

Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.

247 Results

How to Plan a Successful Summer Theatre Camp: A Step-by-Step Guide

How to Plan a Successful Summer Theatre Camp: A Step-by-Step Guide

If you aren’t sure where to start, On The Stage presents a step-by-step guide to planning an engaging and fun theatre camp experience!

drama class

User-Generated Content: How Your Audience Can Help Sell Your Show

User-Generated Content: How Your Audience Can Help Sell Your Show

On The Stage explores what UGC (user-generated content) is, why it works, and how you can start implementing it into your marketing strategies.

marketing

Women’s History Month: Celebrating Female Leaders in the Performing Arts

Women’s History Month: Celebrating Female Leaders in the Performing Arts

Celebrate Women’s History Month by honoring female leaders in the performing arts and their lasting impact on theatre, dance, and music.

acting

How to Balance Rehearsals, Academics, and Student Well-Being During Show Season

How to Balance Rehearsals, Academics, and Student Well-Being During Show Season

OTS offers a few tips to help you guide your students in their balance of rehearsals, academics, and well-being during a busy show season.

school theatre

8 Ways to Find New Audiences to Target

8 Ways to Find New Audiences to Target

Marketing efforts to reach new audiences can be complex – explore easy-to-enact ways to find new theatre audiences.

production

Inclusive Casting Practices: Expanding Diversity on Your Stage

Inclusive Casting Practices: Expanding Diversity on Your Stage

Expanding diversity and incoroporating inclusive casting on your stage matters, and On The Stage dives into how to get started.

school theatre

Reward Loyal Patrons and Generate New Revenue with Memberships

Reward Loyal Patrons and Generate New Revenue with Memberships

Boost loyalty with memberships! Learn how you can create exclusive perks, increase engagement, and generate recurring income.

ticketing

Creative Ways to Celebrate Black History Month in Theatre

Creative Ways to Celebrate Black History Month in Theatre

If one of your New Year’s resolutions was to produce more diverse works, Black History Month is the perfect time to get started.

Plays

Better Understand Patrons and Registrants with Checkout Questions

Better Understand Patrons and Registrants with Checkout Questions

Gather key patron insights at checkout with OTS custom questions—streamline operations, enhance engagement, and eliminate follow-ups.

ticketing

Theatre Industry Trends We'll be Watching in 2025

Theatre Industry Trends We'll be Watching in 2025

If you’re looking to think outside the box in 2025, we offer a few theatre industry trends to watch and stay on top of.

school theatre

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